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Online shoppers spent $11.9 billion on Amazon Prime Day

When Is Amazon Prime Day?
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Amazon Prime Day was held on July 12 and 13 of 2022 and consumer reports show that online shoppers spent $11.9 billion total on the two-day event.

According to the Adobe Digital Economy Index, the money spent this year represents an 8.5% growth in revenue compared to last year's Prime Day totals.

The second day of Amazon Prime Day (July 13) saw totals surpass $5.9 billion, making it the second biggest day for U.S. online spending to date in 2022, the first biggest day, being day one (July 12) of the two-day Prime Day event.

Categories that saw the most purchases include toys, apparel, electronics, TVs, computers and back-to-school supplies.

Amazon Prime Day is an annual, two-day sale where Amazon Prime members can shop a variety of discounts on everything from headphones to home appliances. During Prime Day, new deals are constantly being added, including lighting deals, which typically only last a few hours.